We're pitching this to the Encyclopedia Britannica to go with the "cute as a button" entry in the next edition (competing pitches to be submitted via the comments section). This look worked wonders on a bunch of neighbors, who came by for brunch today. Made us think about going into the con man business. Just have Karl look really cute, so our marks go all cuckoo, while we relieve them of their wallets and car keys. By the time they realize all that cuteness was just a distraction the chop shop around the corner has turned their Volkswagens and Benzes into Skodas and Ladas for easy cross-border trafficking.
3/9/08
...as a button
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5 comments:
ex-cuuuuse me!
http://brunoandfriends.tumblr.com/post/27189312
this has been pitched and accepted a while ago.
maybe they'll have 2 examples for the next edition though?
Well, tough shit, I guess, we were asked to re-pitch. Easter is right around the corner and we are trying to hit the mark with a 'more classic' approach...
hm. the art director really seemed into a fresher, more modern look for this year, so good luck to you guys :P
'Classic' doesn't necessarily mean 'not modern', right? We tried a couple of new things to get the best of both worlds and I think with our new posting we really hit the nerve with the target group.
ok. i love his look in the new posting, it's really the capturing the moment and shows a nice connection with the bunny.
did you guys do user testing though? just throwing it out there.
stay tuned for a new way to look at bunnies this week.
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